These are the most anticipated innovations and beauty trends you wont want to miss in 2022.
2021 was the year of skincare, but this year’s beauty trends are about bringing colour and playfulness to makeup, introducing a new key ingredient into current skincare brands, and hard to miss hair.
The beauty industry is continuously evolving. From clean beauty to hyper-personalisation, and bold statements. 2022 will bring exciting forefronts in beauty that we can all get excited about.
Despite not knowing how the year ahead will pan out when it comes to work, travel, social interactions, family gatherings and more, we do have something to look forward to – new beauty trends.
Here are the most anticipated innovations you can expect to see in the new year.
Fermented beauty:
Not new to the beauty industry, this revolutionary ingredient will be making a more significant appearance in 2022 to help achieve clearer, younger-looking skin.
While the process of fermentation may have previously been associated only with food, it has now made its way to beauty. By fermenting skincare ingredients their molecules break down allowing it to be easily absorbed into the skin.
Fermentation also creates acids such as lactic and acetic acid which become natural preservatives to maintain the skin’s microbiome.
Shop the beauty trend:
Drunk Elephant Sweet Biome Fermented Sake Spray (RRP $60)
Fermented sake extract, kombucha, and hops provide rich nutrients to the skin that restore and soothe. While a blend of vital amino and fatty acids, electrolytes, and ceramides, supports and replenishes a healthy microbiome and keep the skin barrier strong and balanced.
Benton Fermentation Essence (RRP $27)
This lightweight fermentation essence is packed with galactomyces ferment filtrate, a fermented yeast that brightens and brings suppleness back to the skin. The high concentrate of fermented ingredients and hyaluronic acids help increase the skin’s elasticity and hydration.
Colourful and playful makeup:
This new year of makeup hopes to bring a smile with bright, glittery and bold looks paired with minimal and natural skin.
Nostalgia is high, which means futuristic and nineties makeup are making a come back, but with a more casual feel. So, plump cheeks and bright lips, as well as abstract eye looks, are in.
Natural skin foundations are also becoming bigger with specifically designed formulas that are able to mimic skin.
Shop the beauty trend:
Pat Mcgrath Labs Mthrshp Mega: Celestial Odyssey Eyeshadow Palette (RRP $125)
This pallete is inspired by spring and summer colours and has 18 shades for a possibility of endless looks. The pallete includes highlight shades, structure builders, dimensional accents, and bold and jewel tones. Each shade being highly pigmented, creamy and effortless to blend.
Rare Beauty Lip Soufflé Matte Cream Lipstick (RRP $20)
Founded by Selena Gomez these lipsticks have been all the rage for their highly pigmented formulas. This hydrating lipstick also includes botanical blend of lotus, gardenia, and white waterlily, plus Vitamin E, to nourishes and smooth lips.
Nostalgic hairstyles:
After a year of living with the same hair colour and style in 2021, 2022 is the year of change with drastic hair colour transformation, chops and floor-length extensions taking place.
Dramatic chops are being encouraged as the shorter the hair the edgier the style. On the other end, extreme lengths are also being worn by celebrities Zoe Kravitz, Dua Lipa, Lili Reinhart and Camilla Cabello on the red carpets with sleek hairstyles.
Finally, the ’90s has made its way back into current hairstyles, which includes over accessorising, tinsel hair extensions, micro clips and huge claws.
Shop the beauty trend:
Lovisa Kids Colourful Butterfly Claw Pouch (RRP $16)
Made for kids but just as fun for adults these butterfly claw clips bring a sense of whimsy and fun to ordinary everyday hairstyles.
Larzy Hair Tinsel (RRP $8)
With a variety of different colours on offer the hair styles approximate from 48 inches long and come in a pack of 120 strands. Each strand is heat resistant and should be tied to hair to keep it in place.
Waterless beauty:
With sustainability gaining more momentum in beauty, the new frontier in eco beauty is waterless beauty.
When going through ingredients on a beauty or skincare product the first ingredient to spot is usually ‘aqua’. Water has always been a prominent ingredient in beauty products known to be used as a solvent and improve consistency.
However, it also breeds bacteria and is harmful to the environment as it reduces effectiveness of packaging. Now makeup and beauty brands are going waterless and reducing water consumption in their manufacturing.
Shop the beauty trend:
Flora&Fauna Dust & Glow Powder-Based Shampoo (RRP $45)
For those going waterless the waterless powder shampoo has waterless formula that saves over 3L of water per bottle. The products include ingredients such as Hydrolysed Soy Protein to promote soft and shiny hair, Coconut Fruit Powder to hydrate and soften, and a pre and probiotic complex for a healthy scalp.
KORA Organics Noni Glow Face Oil (RRP $83)
Kora organics facial oil has created water reduced skincare which uses noni glow to smooth, nourish and brighten the complexion. The product is infused with Certified Organic Noni Extract, Rosehip Oil, Pomegranate Oil and Sea Buckthorn Oil to leave skin healthy and radiant.
Effortless Shopping:
Want more ease than curb side pick-ups? Same day delivery is the next level of convenience revolutionising the beauty retail industry.
For beauty lovers who love online shopping this new beauty trend means no longer having to wait days and days for new products to arrive. Instead products will be at the door within as little as 2 hours plus free shipping with a wide variety of premium shopping brands to select from.
Up and coming start-ups Fast AF and Go Puff are creating faster and better experiences for customers by allowing them to reach their essential products on demand. Following this model, Sephora is also debuting its own same day delivery services.
