Why skinimalism is gaining popularity as a less is more when it comes to skincare.
The skinimalism approach to skincare focuses on using fewer, high-quality products to achieve a healthy, glowing complexion. Instead of layering multiple serums, creams, and treatments, skinimalism promotes a back-to-basics philosophy that prioritises skin health over excessive product use.
The rise of skinimalism is driven by a shift towards sustainability, affordability, and skin barrier protection. Dermatologists and skincare experts agree overloading your skin with too many active ingredients can do more harm than good, leading to irritation, sensitivity, and breakouts.
By simplifying your routine with essential, multi-functional products, you can achieve radiant skin while saving time, money, and reducing waste.
What is skinimalism?
Skinimalism is a beauty trend WHICH gained popularity AS A spiritual successor to TikTok’s notarised ‘clean girl’ aesthetic, which was hallmarked by plain clothing, quietly luxurious jewellery, and minimal makeup. skinimalism follows suit, prioritising skincareand ‘less is more’ makeup.
Minimal Product Use:
The key point of Skinamalism is using 5 or fewer products on the face for a skincare routine. This usually includes a cleanser, a moisturiser and a SPF sunscreen. The benefit of this routine is simplicity and the minimal products’ ability to allow the skin to regenerate a healthy layer of natural oils that can assist in making the face glow.
The Esmi “Uncomplicated Cleanser” is suitable for all skin types, and maintains good natural oils.
Multi-Functional Products:
Two-in-one and three-in-one formulations represent exemplary choices that seamlessly integrate skincare and cosmetics. Consider the utility of tinted moisturisers containing SPF or the charm of lip-and-cheek tints. These products streamline the beauty regimen, allowing individuals to experience the advantages of multiple items within a single, elegant package.
The Coola “Refreshing Water Cream” is a light, minimal 50 SPF moisturiser that offers excellent sun protection.
Lightweight, Breathable Formulas:
Selecting light foundations, BB creams, or tinted serums can enhance one’s natural beauty while maintaining a lightweight feel. It is advisable to seek out gentle products conducive to skin health, ensuring that they do not obstruct the pores and allow the skin to breathe freely.
The Nifty Fifty sunscreen is a lightweight tinted sunscreen that naturally atones to the skin, offering a light formula.
Neutral, Subtle Makeup:
Soft, natural tones using neutral shades for eyes, lips, and cheeks to enhance rather than transform. Subtle enhancements like light mascara, brow gel, and a touch of blush or highlighter for a polished but natural look.
K-beauty products like the AMUSE “Dew Tint” are amazing neutral lip tints, enhancing the natural look without being prominent.
Sustainability and Clean Beauty:
Choose products with minimal or recyclable packaging and clean ingredients. Prioritise products with non-toxic, skin-friendly ingredients; these help maintain healthy skin without stripping the faces of necessary skin oils.
The Merit Beauty “Flush Balm” is a natural blush with lightweight application and natural ingredients that do not trigger acne-prone skin.
